Marketing Trends on the RISE

It's super important in such a marking saturated world to stay on top of all the latest trends so that you are constantly at the top of your game!

Here are some trends to definitely keep your eyes peeled for 👀

🤍 Personalisation in marketing

If you really want to connect with your customers, a one-size-fits-all approach to marketing isn’t going to work—which is why personalisation is poised to be such a big trend!

🤍 Chatbots

Chatbots are already buzzworthy in the marketing space. But thanks to advancing technology, they’re set to take off. The improvement to chatbot technology will also drive major improvements for both brands and their customers!

🤍 Email marketing

Email marketing is a tried-and-true marketing practice. But even though it’s not the most new or innovative trend, it continues to be one of the most effective.

🤍 AR/VR technology

Virtual reality used to be more sci-fi than reality. But today, both VR and AR (augmented reality) are fully realised and will definitely become and up and coming trend!

🤍 Live Video

Live video has been around for some years (Facebook Live launched all the way back in August 2015). And while it’s definitely gotten some traction over the years, it’s been a bit of a sleeper hit in the marketing world—but expect that to change in a big way soon!